Sr. Marketing Manager, GCB Home and Scent, P&B
Job Title: Sr Marketing Manager, GCB Home and Scent, P&B
City: Mexico City
Discover a unique opportunity to join a highly strategic and creative marketing team in a fast-paced and inspiring industry. In this role, you will lead the LAM regional marketing Home and Scent strategy for GCB (Global Consumer Brands) business. You will provide regional strategy supported by market insights & analysis, you’ll build the LAM Home marketing strategic materials, and concepts for new value propositions, innovation, support and drive customer strategy, visits and events.
Your key responsibilities
- Develop and implement strategies to position dsm-firmenich fragrances effectively across the GCB (Global Consumer Brands) customers.
- Ensure business projects are developed, executed & prioritized based on business indicators with and impeccable tracking of Marketing ROI.
- Work collaboratively across departments (R&D, Fragrance development, commercial, consumer insights) to bring about winning solutions and experiences for GCB Accounts.
- Analyze macro, cross-cultural global trends, and insights to identify high impact fragrance propositions.
- Provides market tracking & market analyses, trends & Trenz®, customer, and consumer insights by translating information from business intelligence, customer visits, and other sources into relevant insights for the GCB Home business unit as input for new solutions and innovation.
- Develop trend, market data and insight-led marketing presentations that ensure consumer and GCB effective and sustained solutions
- Be the distinguishable factor that drives customer visits, exhibitions, and events, ensuring deployment of new and existing solutions to our customers in close collaboration with the sales force.
- Own the storytelling of fragrance messages and create winning marketing concepts.
- Participate in Accounts, Regional & Global Marketing meetings by representing your region and expertise.
You Bring
- Bachelor’s degree in Marketing, Business Administration, or related field. Advanced degree preferred
- 6–10 years of experience in brand marketing, product marketing, fragrance, Home Care categories, or related industries.
- Strong knowledge of the Home Fragrance and/or Home Care industry
- Advanced English (written and spoken).
- Demonstrated experience leading cross-regional projects and aligning diverse stakeholders without direct authority
- Strong stakeholder management skills, including influencing senior leaders and navigating organizational dynamics
- To be able to work independently, resilient, self-driven
- High cultural intelligence and ability to operate effectively in multicultural, multidisciplinary environments
We Bring
Empowered Flexibility: Enjoy a flexible work environment that empowers you to take ownership of your work, driving accountability and fostering a healthy work-life balance.
Inspiring Innovation: Join a company with a rich history of groundbreaking scientific innovation and a future brimming with opportunities to collaboratively create with our customers.
Nurturing Growth: Cultivate your potential in an environment that encourages and supports curiosity, fostering an open mindset for continuous personal and professional development
How to apply
Interested in this job? Apply online by submitting your resume through our career portal. Generally, the procedure will be in line with the application process described on the dsm-firmenich careers website. Due to privacy regulations, we can only actively interact with applications through the career portal.
Equal opportunities commitment
Dsm-firmenich is fully dedicated to inclusion because when people feel engaged and empowered, their creativity and innovation drives unprecedented progress. We aim to build a workplace where opportunity really is equal, so everyone can thrive. We do not discriminate: (here,) there’s a place for everyone with us.
Dsm-firmenich is an Equal Opportunity and Affirmative Action Employer. Our people are as diverse as our customers. For us that includes a commitment to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.
We are committed to providing reasonable support for disabled applicants in our recruiting process. Should you need assistance, and are comfortable to share this, please let us know.
About dsm-firmenich
As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s growing population to thrive. With our comprehensive range of solutions, with natural and renewable ingredients and renowned science and technology capabilities, we work to create what is essential for life, desirable for consumers, and more sustainable for the planet. dsm-firmenich is a Swiss-Dutch company, listed on the Euronext Amsterdam, with operations in almost 60 countries and revenues of more than €12 billion. With a diverse, worldwide team of nearly 30,000 employees, we bring progress to life™ every day, everywhere, for billions of people.
www.dsm-firmenich.com