Regional Associate Marketing Manager

Job Title: Regional Associate Marketing Manager

City, Country: Shanghai, China

As innovators in nutrition, health, and beauty, we reinvent, manufacture, and combine vital nutrients, medical ingredients, and fragrances for the world’s growing population to thrive.

In the Biomedical division, we serve as a committed partner in driving sustainable innovation in healthcare, from spark to solution. Our biomaterial products, customized solutions and expert services are recognized for their unmatched quality, reliability, and performance worldwide.

Your key responsibilities

Regional marketing manager plays a crucial role in expanding product recognition and creating new business opportunities by leveraging established relationships. They often develop and maintain in-depth product knowledge to assist B2B customers with product selection and campaign information. Additionally, they are responsible for executing regional events and analyzing program effectiveness. Comfort and competency with biomaterial products, digital platforms and analytical methods is essential for regional marketing specialists. There is also a significant need for soft skills like empathy and effective communication.

Develop and execute local marketing programs to generate new leads and promote conversion of leads to sales. Identify local people of interest for sales targeting.
Articulate the dsm-firmenich biomaterial value proposition in marketing collateral
Manage Intranet and Internet web content and functionality enhancements.
Maintain and update local area of social networking sites – WeChat and requests funneled from LinkedIn. Work with Global Marketing team to generate content applicable for regional needs and educate local team on available channels to circulate messaging.
Coordinate content delivery with Agency Partner and plan campaign execution and KPIs with the agency and Global Marketing.
Improve CRM data integrity by creating a user guide and including quick reference sheets. Support maintenance of global marketing contact database in accordance with internal use of Marketing Automation and CRM tools
Increase SEO through Wechat management and use of keywords identified with the help of existing global marketing initiatives and campaign content.
Leverage CRM for developing email lists for event campaigns and tracking sales opportunities.
Develop PowerPoint presentations for product launches augmenting product promotion.
Perform ROI analysis to determine profitability of product lines.
Design, produce and traffic marketing materials including brochures, collateral, PowerPoint presentations, sales literature, and promotional items.
Work extensively within our CRM system, including conducting weekly reporting of sales pipeline and various other sales and lead metrics.
Align with Global in the general direction of all digital marketing materials. Provide translation to local language for use in region.

We offer

A dynamic team of expert communicators with a drive put dsm-firmenich internally and externally on the map and elevate the reputation.
An opportunity to tell a great and inspiring story of change, transformation and progress
A flexible work environment that can provide growth and career opportunities
An eagerness to be one team and learn from each other to bring progress to life and create a better future;
A drive to live up to and role model our new values “shape the future”, “own the outcome”, “be a force for good”
A culture that prioritizes safety and well-being, both physically and mentally

You bring

Bachelor’s degree and minimum of 3–5 years of hands-on marketing experience, preferably with B2B.
Experience working with biomaterials, polymers, natural materials, or medical‑grade materials used in device or drug‑delivery applications.
Strong learning agility, superior organizational skills and growth mindset with high intellectual curiosity.
Experience with digital marketing tools like Marketing Automation (Marketo) and social media
Proven adept with stakeholder management and ability to maintain effective partner relations at project/program level. Ability to work effectively in a matrixed environment.
Track record of customer engagement, supporting commercial partnerships
Advanced project management skills
English language fluently spoken and written
Excellent social and communication skills with proven professional maturity, have gravitas to interact with and connect with senior level leaders and customers at all levels, strong relationship management skills
Masterful in project management techniques, productive, delivers results, is perseverant, well organized and communicates convincingly; able to prioritize and focus
Credible authority in his/her field of expertise able to creatively synthesize information into valuable trends and influence internal and external stakeholders.

About dsm-firmenich

At dsm-firmenich, we don’t just meet expectations – we go beyond them.

Join our global team powered by science, creativity, and a shared purpose: to bring progress to life.

From elevating health to making fortified food and sustainable skincare, the impact of your work here will be felt by millions – every single day. Whether it’s fragrance that helps you focus, alternative meat that’s better for the planet, or reducing sugar without losing flavor, this is where you help shape the future of nutrition, health, and beauty for everyone, everywhere.

And while you’re making a difference, we’ll make sure you’re growing too. With learning that never stops, a culture that lifts you up and the freedom to move across businesses, teams, and borders. Your voice matters here. And your ideas? They’re essential to our future.

Because real progress only happens when we go beyond, together.

Inclusion, belonging and equal opportunity statement

At dsm-firmenich, we believe being a force for good starts with the way we treat each other. When people feel supported, included, and free to be themselves, they do their best work – and that’s exactly the kind of culture we’re building. A place where opportunity is truly equal, authenticity is celebrated, and everyone has the chance to grow, contribute, and feel they belong.

We’re proud to be an equal opportunity employer, and we’re serious about making our hiring process as fair and inclusive as possible. From inclusive language and diverse interview panels to thoughtful sourcing, we’re committed to reflecting the world we serve.

We welcome candidates from all backgrounds — no matter your gender, ethnicity, sexual orientation, or anything else that makes you, you.

And if you have a disability or need any support through the application process, we’re here to help – just let us know what you need, and we’ll do everything we can to make it work.

Agency statement

We’re managing this search directly at dsm-firmenich. If you’re applying as an individual, we’d love to hear from you. We’re not accepting agency submissions or proposals involving fees or commissions for this role.